Ad that Dom banned cleared by ASA

My ACT ad that contained 40 statements of fact has been cleared by the Advertising Standards Authority.

MAORI RADICALS ADVERT NOT IN BREACH – ASA

The Advertising Standards Authority has rejected a complaint about ACT’s controversial “Fed up with pandering to Maori radicals?” newspaper advertisement.

Twelve people argued the advert was “misleading, offensive, racist, in breach of the requirement for a due sense of social responsibility and likely to play on fear”.

The ASA said a political party advocating a robust view on matters of public interest allowed the public to see the party’s position. There was no breach of codes and no grounds for the complaints to proceed, it ruled.

Yet the Dominion Post refused to “allow the public to see the party’s position”. 

As a private company, they had the right to ban the ad. (Whether they had the right to charge ACT full price for the space is another matter.)

But the public also has the right to know that the capital’s daily newspaper is politically biased against ACT.

This is the ad that the Herald ran, and the Dom banned:

What sort of democracy do we live in when a monopoly newspaper can be so cravenly politically correct as to ban a question that most of its readers would answer Yes to, backed by 40 true statements?

Published in: on August 19, 2011 at 10:51 am  Comments (5)  
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